Chatbots can provide fast and efficient customer service, eliminating wait times and providing support outside of normal business hours. They can also be used to improve internal communication and processes within a company, such as during the onboarding process. Chatbots that use artificial intelligence, natural language processing, and machine learning can understand a variety of keywords and phrases and learn from the visitor's input, becoming more effective over time. Additionally, chatbots can help reduce operating costs by deflecting routine queries and offering easy self-service, potentially saving businesses billions of dollars per year.